Content

November 20, 2017
Long vs. Short Content: Maximizing Your Content for Rankings and Engagements
The search paradigm has shifted, and long content is being ranked consistently higher than short content, which once reigned supreme. Users love to engage with well-researched content several thousand words in length, but short content still has its place, and both can be used to improve your rankings and engagements.
July 23, 2017
Visitors Leaving Your Site Too Quickly? Here’s How to Fix It
Concentrating on making your website work faster and more efficiently will increase the likelihood that readers will stay on your page until the call to action section, which is your ultimate goal. Knowing what to avoid and what to include is the perfect first step towards accomplishing this goal.
October 23, 2015
Creating an Awesome E-Book for Promoting Your Business in 5 Easy Steps
E-books are something all businesses need in today’s tech-savvy world. Knowing how to create and promote the perfect e-book is essential, and—if you take certain steps to improve the content of the e-book—simple.
September 29, 2015
Developing Your Marketing Content – Do it Yourself, or Hire Out?
Deciding whether to write your marketing content yourself or hire it out to a third party can be a little challenging. However, in the long run, most people find that having professional copywriters available means saving both time and money, and also lends credibility to your business.
February 14, 2015
Content Creation and Content Curation Are Both Important – You Just Have to Know How to Use Them
Creating content and curating content are two pieces of the same puzzle. They are both important parts of your conversion efforts and should be considered together to produce the results you need to grow your business.